Pro-wrestling has its own terminology for many things including how they describe heroes and villains in their storytelling. Heroes are referred to as babyfaces, or simply faces, in pro wrestling while villains are referred to as heels.
Turning from face to heel or heel to face is a big moment for a wrestler in terms of impactful moments, storytelling, and audience reception. These turns are important because if handled properly, they could propel a wrestler to greatness or will set them up for doom.
Check out the list of all the WWE superstars who turned heel or face in WWE in 2022-2023.
WWE Heels Turns in 2022-2023
- Hit-Row(Ashante “Thee” Adonis, Top Dolla & B-Fab): January 6, 2023: Hit-Row turned heel by attacking Ricochet after he defeated Top Dolla in Royal Rumble qualifier.
- Alexa Bliss: January 2, 2023: Alexa Bliss started reverting back to her Bray Wyatt Universe character and attacked Bianca Belair to turn villian once again.
- Bronson Reed: December 19, 2022: Reed returned to WWE to help out Miz in a ladder match against Dexter Lumis.
- Zoey Stark: November 8, 2022: Stark turned on her teammate Nikkita Lyons after losing the tag team title match.
- Brock Lesnar: October 10, 2022: Lesnar attacked Bobby Lashley to turn heel on RAW return.
- Legado del Fantasma(Santos Escobar, Joaquin Wilde & Cruz Del Toro): October 7, 2022: Legado Del Fantasma debuted on Smackdown as heels.
- Damon Kemp: September 4, 2022: Damon Kamp attacked Julius Creed to cost them a tag team title match at NXT Worlds Collide. It was later revealed that Kamp was secretly working against Diamond Mine for a long time.
- Solo Sikoa: September 3, 2022: Solo Sikoa joined The Bloodline and turned heel when attacked Drew McIntyre in his match against Roman Reigns.
- Dominik Mysterio: September 3, 2022: Dominik hit Edge with a low blow and dropped Rey Mysterio at Clash at the Castle. Later, he joined Judgment Day.
- Ronda Rousey: July 30, 2022: Ronda attacked Morgan and the referee to turn heel.
- Io Shirai: July 30, 2022: Shirai joined Bayley’s stable on her main roster call-up.
- Dakota Kai: July 30, 2022: Kai joined Bayley’s stable on her main roster call-up.
- Cora Jade: July 12, 2022: Cora Jade turned a heel on Roxanne Perez.
- Lacey Evans: July 8, 2022: Lacey Evans turned heel after a tepid response from fans on her entrance on SmackDown.
- Mansoor: July 1, 2022: Mansoor(or Man.Soor) joined Max Dupri’s Maximum Male Models heel stable.
- Mace: July 1, 2022: Mace(or Ma.Ce) joined Max Dupri’s Maximum Male Models heel stable.
- The Viking Raiders: June 24, 2022: Erik and Ivar returned to SmackDown after a hiatus in a new avatar and attacked New Day and Shanky.
- Finn Balor: June 6, 2022: Finn Balor joined Judgement Day stable as they attacked Edge and ousted him from the stable.
- Max Dupri: May 20, 2022: LA Knight joined SmackDown as Max Dupri and started working as a heel.
- Xyon Quinn: May 10, 2022: Quinn started working as a heel suddenly.
- Tommaso Ciampa: April 25, 2022: Ciampa attacked Mustafa Ali to complete his turn.
- Xia Li: April 22, 2022: After months of being absent from TV, Xia Li appears in a promo that established that she is working as a heel now.
- Trent Seven: April 2022: During NXT taping, Seven turned on Tyler Bate.
- Rhea Ripley: April 18, 2022: Rhea turned heel when attacked Liv Morgan after they lost the WWE Women’s Tag Team Championship match.
- Butch(Pete Dunne): Butch is working as a heel on SmackDown as he joined Sheamus and Ridge Holland.
- Edge: 28 February 2022: Edge turned heel on AJ Styles after he accepted the challenge for match at WrestleMania 38.
- Damian Priest: 28 February 2022: Damian Priest turned heel after losing the United States Championship to Finn Balor.
- Nikki ASH: 10 January 2022 – Nikki turns on Rhea Ripley after a promo segment where Rhea broke their tag team partnership.
WWE Face Turns in 2022-2023
- Charlotte Flair: December 30, 2022: Flair returned to SmackDown after 8 months and started working as a face.
- Shotzi Blackheart: September 16, 2022- Shotzi Blackheart is back as being a face after helping out Raquel Rodriguez against Damage CTRL.
- Kevin Owens: September 13, 2022: Owens’ status is changed to that of a babyface.
- Braun Strowman: September 5, 2022: Strowman is supposed to be working as one of the top babyfaces on SmackDown going forward.
- The Brawling Brutes(Sheamus, Butch & Ridge Holland): September 3, 2022: The group turned face as they feud with Imperium.
- Legado Del Fantasma(Santos Escobar, Joaquin Wilde, Cruz Del Toro & Elektra Lopez): August 2, 2022 – LDF are babyfaces after turning on Tony D’Angelo and Stacks.
- Edge: July 30, 2022: Edge returned to save The Mysterios from Judgment Day.
- Becky Lynch: July 30, 2022: Becky turned face after her loss to Bianca Belair at Summerslam as she shook Bianca’s hand after the match and also stood by her when Bayley, Io Shirai and Dakota Kai tried to gang up on her.
- Dolph Ziggler: July 11, 2022: Ziggler returned to RAW on this date and attacked Theory, a heel, to start a new rivalry as a face.
- Shanky: June 17, 2022: Shanky started his slow face turn from this date as his issues with Jinder Mahal continues.
- Apollo Crews: June 7, 2022: Crews was presented as a face when he moved to NXT.
- Cedric Alexander: June 5, 2022: Alexander tried to help Bobby Lashley during his match at Hell in a Cell and is working as a face going forward.
- Ivy Nile: May 31, 2022: Ivy Nile slowly turned heel as Roderick Strong started becoming obnoxious.
- Mustafa Ali: April 25, 2022: Ali returned to WWE TV on RAW after a gap of 6 months and is working as a face.
- Sanga: April 19, 2022: Sanga turned face when he faced Grayson Waller in a match at NXT.
- The Creed Brothers(Julius & Brutus): April 12, 2022: The Creed Brothers turned face during their marathon performance in Tag Team Championship Gauntlet Match.
- Lacey Evans: April 8, 2022: Lacey Evans returned to SmackDown and had a character change that relied heavily on her hardships in life.
- Madcapp Moss: April 8, 2022: Moss turned face when he split away from Happy Corbin and thwarted his attack.
- Ezekiel(Elias): April 4, 2022: Elias returned as Ezekiel, working as a babyface.
- Duke Hudson: April 4, 2022: Duke Hudson was turned face without much onscreen explanation as he and Persia Pirrota started working together with Indi Hartwell and Dexter Lumis.
- Bobby Lashley: April 4, 2022: Lashley started working as face when he returned to RAW on March 28. But, the turn was cemented when MVP and Omos attacked him on April 4 edition of RAW.
- Ronda Rousey: January 29, 2022: Ronda started working as a face upon her return at Royal Rumble.
- Wendy Choo: January 11, 2022: Wendy Choo turned face after a change in character.
- Andre Chase: January 4, 2022: Chase turned face when Bodhi Hayward saved him from an attack by Von Wagner.
Check here for the complete list of heels and faces in WWE.